As Milan is the city of fashion there are lots of places to go shopping, especially for shopping deluxe, e.g. Via Montenapoleone (Gucci, Versace, Fratelli Rossetti, Prada, Cartier etc.), Via della Spiga (D&G, Sergio Rossi, Tod’s, Bulgari etc.) Via Sant’Andrea (Chanel, Armani, Moschino, Kenzo etc.), Via Manzoni, Via Borgospesso and Via Santo Spirito. The elegant Via Manzoni is home to Spazio Armani at no. 31. This is the Giorgio Armani multi-concept store where you can admire the Emporio Armani showrooms, Armani casa, and Armani fiori.
To go shopping without spending all your money there are four important streets in Milan: Corso Vittorio Emanuele, Corso Buenos Aires, Via Torino and Corso di Porta Ticinese.
Corso Vittorio Emanuele with Piazza San Babila, starts with the department store Rinascente, the monument to Milanese shopping that owes its name to Gabriele d’Annunzio. In Corso Vittorio Emanuele there are sophisticated label shops, such as Max Mara, Moreschi, Bruno Magli and Pollini, but there are also more popular labels such as H&M, Zara and Furla.
Corso Buenos Aires, that is one of the longest streets in Europe, connects Porta Venezia with Piazzale Loreto and it is even more commercial: there are Timberland, Mandarina Duck, Benetton, Kookai and Nara Camice.
Via Torino connects the Duomo and Corso di Porta Ticinese, is more for younger people and the casual style is sportier, with Foot Looker, Camper and Energy stores.
The closer you come to the Navigli area, which is the temple of street-style, the more the store scenario varies.
Corso di Porta Ticinese, which becomes Via Torino that takes you right up to Piazza XXIV Maggio, is the right place for those “alternative” purchases: Custo-Barcellona, Diesel, Miss Sixteen, Gas and Fornarina stand alongside second-hand clothes shops, stores with bizarre objects for the home, handmade clothes and accessory stores.
